About the
Scottish Highland Cattle Roundup

The Scottish Highland Cattle Roundup was created to fill a gap many cattle owners face. It offers a safe, ethical place to sell cattle. This is crucial when traditional auctions are not an option.

The Roundup was founded by Shayna Nenneman. It was built alongside a rotating group of trusted partners, breeders, veterinarians, and sale professionals. The Roundup exists to serve the broader cattle community. It is not limited to just one operation or one type of seller.

Over the years, Shayna’s background in livestock, veterinary care, and business has shaped the values behind the sale. She was raised in agriculture through 4-H and FFA. Later, she worked in animal health and herd management. She saw firsthand how difficult it can be to place herd dispersals responsibly. Specialty cattle and first-time sellers are especially challenging.

Too often, cattle that don’t fit a standard mold are turned away. They are rushed through or sold without proper care. They are also sold without adequate representation.

The Scottish Highland Cattle Roundup was built to change that.

This auction is designed to be a welcoming, well-managed marketplace for people who may be brand new to Scottish Highlands. It is also for those who have spent years in the breed. It is a place where sellers can trust that their cattle will be handled properly. Buyers can feel confident knowing animal welfare, transparency, and education come first.

Herd dispersals, specialty consignments, registered and unregistered Highlands, and boutique cattle all have a place here. We ensure clear communication. Thoughtful presentation is also provided.

At its core, the Roundup is guided by one simple principle: Help people do right by their cattle.

That belief is crucial. Strong partnerships and a shared commitment to animal care also play significant roles. These factors are what continue to grow this sale season after season.